Who We Are
PhoenixEarth Initiative is the sustainable pole of Phoenix Beverages Group to becoming a key player in the ecological and environmental development in the Indian Ocean.
This initiative is the spine of our environmental activities, which are an important part of Phoenix Beverages Group’s engagements.
Coming up with innovative ways to contribute towards a sustainable future for our island is our priority. This can be done only by understanding the growing issues around the impact that resources can have on the environment. We understand that the engagements and implementations need to start internally through our business model firstly.
Therefore, promoting PET recycling, RGB, responsible drinking, using green solar energy, saving water, fostering sports and education are the goals of PhoenixEarth Initiative. By becoming more responsible through our business strategies, we can start to make a change externally as well.
recyclable materials (PET, Cans , Glass)
initiative plans to SDG:
It is a platform that connects Mauritius’ various stakeholders and people to foster a plastic circular economy, green stewardship, initiate and engage human beings in a clean environment lifestyle.
This platform was initiated by bringing together a pathway through the collaboration of various NGOs in Mauritius and Africa who share common goals. The PhoenixEarth Initiative’s platform allows individuals or businesses to:
We make use of the international best practices to support our causes such as European Union, World Economic Forum, The Organisation for Economic Co-operation and Development (OECD), United Nations and Ellen MacArthur Foundation. We share best practices, encourage advocacy, and get the best results.
From sustainable leadership, sourcing, production, consumption and waste management
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Shareholders
- Profitability
- Value Creation
- Business Continuity
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Employees
- Job Security
- Growth/Self-Actualisation
- Stewardship/Pride
- Health & Safety
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Customers
- Profitability / Growth (Value)
- Relevance
- Protection of Trade (HORECA, OTC)
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Consumers
- Happiness
- Health & WellBeing
- Affordability
- Availability/ Acessibility
- Innovation (Products/ Categories/ Services)
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Society
- Responsibility (Health,
Resource, Food Resilience(Alteo)) - Happy living (Music)
- Health (Sports)
- Space Creation (GreenMill)
- Responsibility (Health,
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Suppliers
- Quality
- Sustainable Supply
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Partnerships
- Authorities
- Local Partnerships
- Stakeholder Partnerships
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Resources
- Energy
- Water
- Raw Materials/ Local